The Pulse

BCBS North Carolina fighting Obama’s health plan

By: - May 18, 2009 9:10 pm

“North Carolina’s Blue Cross Blue Shield Trying to Kill Key Plank of Obama Plan.”  That’s the headline of a story on about Blue Cross Blue Shield of North Carolina and the Raleigh marketing firm Capstrat.

The story also includes the storyboards of the upcoming ads designed to mislead us about a public health care option, a central part of Obama’s health care reform proposals.


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Chris Fitzsimon

Chris Fitzsimon, Founder and Executive Director of N.C. Policy Watch, writes the Fitzsimon File, delivers a radio commentary broadcast on WRAL-FM and hosts "News and Views," a weekly radio news magazine that airs on multiple stations across North Carolina. [email protected] 919-861-2066